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Results 1 - 25 of 95 matches |
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Looking for Some Sales Advice? Check Out CanDoGo |
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Michael Norton the CEO of CanDoGo asked me, David Thompson, to join his list of Sales experts (including Zig Ziglar and others) who offer tips and advice on his Sales site. It’s a great stop to get 90 seconds of insight, a tip, a trick or just morale boosting. First up, how to sell faster.
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Making the Most of Email’s Increasing Importance to Your B-to-B Marketing |
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In a BtoB special report that looks into companies’ marketing plans for 2009 they report that 68% of those surveyed forecast increases in their email marketing efforts - ranking #1on their list. They reason is simple; email is both affordable and effective. To get the most out of your email marketing efforts here’s a few tips...learn more today!
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Reaching Your Audience: A Practical Guide to Online Video Distribution |
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With the explosive growth of online video, many marketers are experimenting with a variety of distribution strategies. Discover how you can quickly, easily develop the right distribution strategy for your online video content. The right distribution strategy can increase traffic to your website, build a more widely known and influential brand, and tap into previously unreachable customer bases.
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Solutions to the Demise of Directory Assistance Data |
| By : Amacai |
Published Date: Jul 25, 2008 |
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Data is at the core of your business. And yet, complete and accurate data is harder and harder to come by these days. Traditionally, the White Pages and Directory Assistance have been the main source of marketing data, whether it's direct marketing lists, base-file compilations or database verification and enhancement.
However, the growing popularity of alternative phone services, such as wireless and VoIP, has triggered a decline in the volume and quality of marketing data. This report discusses the erosion of traditional marketing data. It outlines drivers, implications and possible solutions. You'll gain valuable insight into how to adapt your business to the significant changes taking place in the data industry.
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Six Best Practices for Optimizing Your Landing Pages |
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Landing pages serve as a bridge between the marketing message that bring visitors to your website and the site functionality that enables those visitors to take action, such as making a purchase or submitting a lead. What can you do to optimize your landing pages and maximize conversion rates? In this information brief, you’ll learn six best practices to optimize your landing pages and maximize precious marketing dollars.
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Sales 2.0 - Faster Sales in a Slower Economy |
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As the U.S. economy grows more uncertain, it is easy to be pessimistic. But there are plenty of opportunities. Companies in many sectors are still buying strongly. And fortunately there are tools out there that will help you find those companies and close deals. Sales 2.0 is about harnessing and leveraging the Internet to sell more, faster.
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Search Engine Optimization for Press Releases |
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Identify ways to increase rankings in search engines and drive traffic to your website. Get tips to optimize your press releases for search engines—reach a broader audience, deliver your message & drive traffic to your website.
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Accelerating Sales & Marketing with Web Collaboration |
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Thanks to the expanding global workforce, heightened competition and the continued need to cut costs and drive productivity, companies today are facing myriad new challenges. Web collaboration is increasingly becoming an indispensable tool in accelerating sales and marketing processes while simultaneously reducing costs.
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A New Form of Relationship Selling |
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At times nothing can replace a face-to-face meeting. Yet with Sales 2.0, a lot of selling can occur over the Web, over the phone and in the office which can make relationship selling much more efficient and measurable. I, David Thompson, explain in the video.
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B-to-B Branding through (and to) the channel |
| By : Godfrey |
Published Date: Oct 26, 2007 |
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A key difference between consumer and business-to-business branding is the influence of selling channels, including sales reps, dealers and distributors. While many consumer products are also sold through a channel, the marketer generally reaches past the channel with branding messages, relegating the channel to the status of a local point of sale. By contrast, in many B-to-B markets, the local dealer or distributor really “owns” the end customer and can control access and communications to and from the customer.
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Email Raises Awareness for Susan G. Komen Breast Cancer Fundraiser |
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This case study, published by DM News in July 2007, explores how email helped top-ranked ad agency Radarworks succeed in a changing market in developing a marketing campaign using a mixture of media channels with a set budget to maximize brand and event awareness and drive participation, and be able to measure the ROI from each marketing channel.
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Generate Revenue with Online Video Ads |
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The online video boom presents an enormous opportunity to grow your audience and generate new advertising revenue. Discover proven methods and strategies to create an optimal user experience with online video, resulting in more unique visitors, increased time on site, and higher repeat visits – and ultimately resulting in more advertising opportunities and higher revenue.
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How Can Advertisers Control the Quality of their Online Ad Traffic? |
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In this webinar presentation given by Andy Sweet, Owner, New Tune Media, and Matt Graham, Risk Analyst, Click Forensics, learn practical tips on ways to proactively reduce exposure to click fraud and poor quality traffic in search marketing campaigns. Also includes a real advertiser’s perspective on driving better traffic quality. Listen now!
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How to Select Partners to Communicate Your News |
| By : Godfrey |
Published Date: Oct 17, 2007 |
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With the constantly-changing media landscape and the growing demand for media communication via 2.0 channels, you need to reconsider both your news and the vendor partners on whom you rely to distribute it. It could mean the difference between a purposeful, engaging and long interactive life for even the "smallest" news item, and a costly yet low-impact news distribution program that saps valuable resources. This white paper tells you some key considerations to help guide your selection process.
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Results 1 - 25 of 95 matches |
Sort Results By : Published Date | Title | Company name |
